Bài đọc 2: AI and Digital Transformation in Fashion Read the passage and mark the letter A, B, C or D on your answer sheet to indicate the best answer…

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Bài đọc 2: AI and Digital Transformation in Fashion

Read the passage and mark the letter A, B, C or D on your answer sheet to indicate the best answer to each of the following questions from 17 to 24.

When modern clothing brands merge digital platforms into a single "trend network," they use data tools to make youth marketing far more effective. Social media algorithms, influencer feeds, and online trackers build a live, shared picture of style preferences, color shifts, and fabric demands. Because everyone works on the same data, brands can set launch dates, determine when to restock, and track consumer reactions in real time. What once depended on guesswork is now driven by verifiable information.

With AI technology, brands can accurately map out their target audience and create customised clothing lines. Fast fashion companies change their designs on the fly, automated systems push ads to targeted demographics, and smart factories produce garments only where data shows a trend.Because clothes match exactly what teenagers want, profits rise while unsold inventory falls.Trials report considerable savings on materials, time, and shipping – benefits that companies maximize at the season's end.

Waste management is becoming just as precise for eco-conscious youth. Specialised apps track wardrobe usage every month, and style platforms predict vintage, minimalist, or oversized trends. Automated alerts remind users to donate or swap unused garments to local thrift stores and stop when a closet is full,slashing clothing waste and shopping bills. The result is a steadier personal style in changing seasons, fewer microplastics washed away, and a smaller fashion footprint for the whole community. Smart thrifting also helps limit impulse buying, reducing overall consumption.

The journey from factory to wardrobe is equally digital. Cloud platforms record fabric origins, factory conditions, and delivery times the moment they change, while blockchain records freeze each entry so eco-conscious customers can rely on it. Analytic tools browse the records to indicate weak points in the supply chain, forecast resale prices, and suggest better wardrobe plans for the next season to young shoppers.This makes youth fashion both expressive and sustainable.

Câu 1:

The word “set” in paragraph 1 mostly means ______.

predict

promote

decide

record

Câu 2:

Which of the following is NOT mentioned in paragraph 1 as information displayed on a live, shared picture?

online trackers

fabric demands

style preferences

color shifts

Câu 3:

Which of the following best paraphrases the underlined sentence in paragraph 2?

As brands identify teenage preferences precisely, production expands while unsold inventory increases.

As garments match teenage preferences precisely, profits increase while leftover inventory declines.

As clothing lines follow teenage preferences closely, sales improve while leftover stock rises.

As garments are promoted to teenagers more precisely, profits increase while environmental costs decline.

Câu 4:

The word “slashing” in paragraph 3 is OPPOSITE in meaning to ______.

tolerating

increasing

intensifying

maintaining

Câu 5:

The word “This” in paragraph 4 refers to ______.

the recording of fabric origins and delivery details

the donation and exchange of unused garments locally

the creation of viral collections through trend prediction

the digital tracking, verification, and planning process

Câu 6:

Which of the following is TRUE according to paragraph 4?

Analytic tools record fabric origins, factory conditions, and delivery times as they change.

Blockchain records forecast resale prices and suggest wardrobe plans for young shoppers.

Analytic tools offer suggestions for better wardrobe plans for the following season.

Cloud platforms verify each transaction so eco-conscious customers can rely on it.

Câu 7:

Which paragraph mentions approaches to managing unused garments?

Paragraph 1

Paragraph 4

Paragraph 3

Paragraph 2

Câu 8:

Which paragraph suggests that digital tools can support more sustainable fashion decisions by ensuring supply-chain transparency and offering future-oriented planning?